How to Create a Linktree for Creators and Small Businesses (Step-by-Step Guide)
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Linktree is a simple tool that allows you to create a landing page containing multiple links. Instead of constantly switching the link in your social media bio, you can direct people to one page that contains everything important.
Many creators and small businesses use Linktree to share:
• Their online shop or website
• Social media accounts
• Product collections
• Booking links or services
• YouTube channels or podcasts
• Newsletter signups
This makes it much easier for your audience to explore everything you offer without searching for separate links.
Step 1: Create a Linktree Account
To get started, visit the Linktree website and sign up for a free account.
Once you’ve created your account, you’ll be able to start building your page straight away. Choose a username that matches your brand or business name so people can easily recognise it.
(Tip: If your business name is available as your Linktree username, it’s worth claiming it early.)
Linktree also has a mobile app available for iOS and Android, making it easy to add or edit links directly from your phone. The setup process is simple and mostly self-explanatory, even if you're new to using Linktree.
Step 2: Add Your Important Links
After creating your account, you can begin adding links to your page.
Think about the most important places you want people to visit when they click your bio link. For creators and small businesses, these usually include:
- Your website or online store
- Your latest content or promotions
- Instagram & TikTok
- Youtube or Mixcloud
-
A booking or enquiry form
Each link can have its own title, so make sure the wording is clear and easy to understand.
Step 3: Customise Your Linktree
Next, personalise your Linktree so it reflects your brand.
You can customise:
• Background colours and themes
• Button styles
• Profile image or logo
• Link titles
Using your brand colours and logo helps your Linktree look more professional and consistent with your website or social media.
Step 4: Add Your Linktree to Your Social Media Bio
Once your page is ready, copy your Linktree URL and add it to your social media profiles.
This works especially well for platforms like:
• Instagram
• TikTok
• Pinterest
• Twitter (X)
Instead of constantly changing your bio link when you launch something new, you can simply update your Linktree page.
What Links Should Creators Include?
If you’re a content creator, your Linktree could include:
• Your latest YouTube video or podcast
• TikTok or Instagram profiles
• Affiliate links
• Merchandise or shop pages
• Newsletter signups
This helps your audience easily find your content across different platforms.
What Links Should Small Businesses Include?
For small businesses, your Linktree can act as a mini hub for everything your customers need.
Common links include:
• Your online shop
• Product collections
• Contact or enquiry pages
• Special offers or promotions
• Social media profiles
Keeping everything in one place makes it much easier for customers to explore your business.
Creative Ways to Share Your Linktree
While most people place their Linktree in their social media bio, there are plenty of other creative ways to share it.
You can add your Linktree to:
• Email signatures
• Business cards
• Packaging inserts
• Market stall displays
• Flyers or promotional materials
Another popular method is using QR codes.
Using QR Codes to Share Your Linktree
QR codes allow customers to scan a code with their phone camera and instantly open a link, such as your Linktree page.
This is a simple way to connect your physical products or packaging with your online content.
Many small businesses use QR code stickers on:
• Product packaging
• Thank-you cards
• Market stalls
• Business cards
• Flyers
Customers can simply scan the code to discover your shop, social media pages or latest content.
QR codes are a simple but powerful way to help customers find your business online without needing to type a link manually.
FAQ's
Is Linktree free to use?
Yes, Linktree offers a free plan that allows you to create a page with multiple links. There are also paid plans that include extra features such as custom themes, analytics and more design options.
Why do people use Linktree?
Linktree allows creators and businesses to share multiple links using just one URL. This is especially useful for platforms like Instagram or TikTok where you can only add one link to your bio.
Can I add my website to Linktree?
Yes. You can add links to your website, online shop, booking page, social media profiles, YouTube channel or any other important page you want people to visit.
How do QR codes work with Linktree?
A QR code can be generated for your Linktree page so customers can scan it with their phone and open your links instantly. Many businesses use QR codes on packaging, business cards and market stall displays.
Is Linktree good for small businesses?
Yes. Linktree makes it easy for small businesses to organise their links and help customers find products, contact pages and social media accounts all in one place.
Final Thoughts
Creating a Linktree is one of the easiest ways to organise your links and make it easier for people to explore your content or business.
By combining your Linktree with tools like QR codes, you can share your links not only on social media but also through packaging, printed materials and in-person events.
This small step can make a big difference in helping your audience discover everything you offer.